Karyn Ranzau is the owner of Little Pink Ladybug. The company sells templates that allow crafters to create multi loop and layered custom bows for hair accessories and numerous other applications.
Karyn started making bows eleven years ago. In 2008, after the creation of the template bow making system, Little Pink Ladybug as a business was born.
In addition to running the business, Karyn home-schools her daughter, volunteers at her son’s school, is a Comfort Dog Handler for her church and a leader for a troop of American Heritage Girls.
She’s a perfect example of how you can integrate a successful business into an active family life … and did I mention she also has a wonderful husband, Robert and two dogs?
All the while, her love for crafty creative endeavors somehow finds its way to shine through each and every day.
A pivot in the business happened when Karyn identified a new need [4:60]
Considering this potential partner and their actions were a mistake [21:30]
Getting bows into the intial 11 stores [7:19]
The first templates – evolution of a product [11:46]
Moving to overseas production [14:22]
How she saved her customers during a delivery crisis [16:03]
Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey Gitomer
