Hello, guys, and welcome to another exciting episode of the Atlanta Tennis Podcast, powered by GoTennis. Today we're going to take a deep dive into the heart of tennis and explore all sorts of its dimensions.
Now we sit down with a couple of guests, who will let us take a deeper look into how these two premier ATP 250 events captivate target markets and think outside the box in growing a fan base in tennis.
Curious? Well, this episode is full of insights and interesting stories from two of tennis's best social media experts.
As always, we’ve invited a couple of unsung heroes today who are actively working behind the curtain to spread the beauty of tennis among different communities. Here are the details of who they are and what they do-
Becky Robinson has been the energetic Head of Social Media for the Atlanta Open and the Dallas Open. Since 2015, Becky has been at the forefront of organizing the Atlanta Open by designing innovative social media campaigns and grassroots community outreach. Known for boundless energy and creativity, Becky shares experiences running those tournaments, including how she drives fan engagement through humor and unique content.
Robin Lindner heads the media function for the Winston-Salem Open, a collaboration that works hand in glove to heighten fan experiences in this ATP 250 event. Long an advocate for community outreach, Robin has played a key role in developing the Winston-Salem Open as a going concern throughout the year. She shares how, through charity events, school programs, and grassroots tennis, the tournament reaches out to communities.
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