Having a niche is important when you are a counsellor or therapist because it has a positive impact on you, your income and your clients outcomes - including whether they even contact a counsellor in the first place.
It’s a topic I have a lot of experience in and I’ve seen just how beneficial it can be. and something that affects not just us as business owners, but also our clients.
But I know and understand the reasons why we might be fearful of niching down, namely:
If you feel like that, well you certainly aren’t alone.
But those fears are unfounded and in this episode, I explain why the absolute opposite is true.
Come and join me in this podcast episode as we explore:
Links to follow