Kylie Davis is a content extraordinaire who has worked in and around the property market for many years. Originally a journalist, she recently started her own content marketing business after spending four years at Australia’s #1 property data source, CoreLogic. This is such an amazing episode as we explore data but also the people side to property. Here’s a few of the things we discussed:
How property is more about people than prices.
What buyers and sellers really think about sales agents.
Why low expectations presents an opportunity for real estate agents.
The best agent aren’t necessarily those who sell the most.
How to mystery shop the best agent for you.
How poor agent behaviour can turn off buyers.
How technology is changing the real estate experience.
What’s the difference between median value and median price?
Which data can help determine your bidding strategy.
How the principal of “measure twice, cut once” applies to buying property.
This is such a great episode to further your thinking on what may change in property, and what will stay the same.
Links:
https://www.theelephantintheroom.com.au/podcasts/030
https://www.linkedin.com/in/kyliecdavis
Kylie’s article on buyer and seller psychology:
Corelogic reports on buyer and vendor perceptions of agents
https://www.corelogic.com.au/news/future-of-real-estate#.W3z0eZMzZTY
https://www.corelogic.com.au/news/perceptions-of-real-estate-agents#.W3z0epMzZTY
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