This week, on Jim Fielding and Friends, Jim is joined by Oana Leonte, the Founder & Editor-in-Chief at unmtchd. Her company is a media platform decoding the business of brand and translating cultural insight into systems that scale.
Oana sits down with Jim to discuss the path less travelled:
Leaving corporate (and your job + safety net).
The reason? To achieve a balance in life that few get. The synchronicity between what you're doing, what you're good at, and what you like.
Episode Highlights:
0:00 – Welcome and introduction to Oana
2:56 – How Jim and Oana met
7:23 – Diving into “the journey”
8:04 – Building your own brand
10:12 – From “different” to Unmatched positioning
13:22 – Hardest part of the transition
16:48 – “Disney deprogramming” & imposter syndrome
24:15 – Growing up (fast) as an entrepreneur
26:39 – Multi-hyphenate authenticity vs titles
35:03 – Biggest surprise of year one
36:30 – Rediscovering self before strategy
42:13 – Bad Bunny case study: roots → global demand
51:30 – Wrapping up + contact Juana
52:17 – Mic-drop advice: be faithful to your unmatched essence
55:02 – Gratitude & sign-off
57:11 – Outro + subscribe/reminder
CONNECT WITH JIM FIELDING
LinkedIn: https://www.linkedin.com/in/jimfielding/
Website: https://www.hijimfielding.com/
CONNECT WITH OANA LEONTE
Website: https://theunmtchd.com/
LinkedIn: https://www.linkedin.com/in/oana-leonte
