Scott introduces us to Seth Jones, CEO of Hygia Living Corp, to discuss the growing issue of toxicity in homes and businesses. Seth highlights that 66 million homes and 170 million people in the U.S. are affected by ongoing water damage and mold, leading to mycotoxin production. He shares his personal experience with building-related illness in Los Angeles and introduces Hygia products: a biodegradable cleaner for mycotoxins, a chlorine dioxide gas for decontamination, and an endurance coating to prevent mold growth on surfaces. Seth emphasizes the importance of personal accountability in creating healthier living environments.
Seth Jones is the CEO of Hygia Living Corp., where he and his team developed Superstratum, the first patent-pending process to remove mycotoxins from homes. His work has focused on understanding the hidden causes of Building-Related Illness (BRI) and developing products and solutions to address these issues. Before founding Hygia Living, Seth spent 15 years as an international songwriter, producer, and DJ. However, a personal experience with BRI changed everything, leading to the creation of Superstratum. Now, Seth and Hygia Living are on a mission to heal the estimated 66 million homes in the U.S. that create toxic conditions leading to BRI. With 170 million people currently living in these homes, the Hygia Living mission to heal our homes has never been more important. Seth believes that our health can only rise to the level of our environment and that a pure, toxin-free environment is essential for the healing of the body, mind, and soul.
24:40 – Disinfectants like our products are specifically designed as oxidizers to destroy other chemical contaminants. Our Cleaners are specifically designed for Mycotoxins, and we've done research as well as published a white paper from that hard work. Let's not forget the other contaminants like the VOCs aka Voltaile Organic Compounds, that are present in our environments. That new construction smell, off-gassing from paints, carpets, caulks, sealants and much more are different.
29:25 – The chemist who developed it, he had worked at Sherwin Williams for many, many years in non-toxic craft paints and things. So he had a very unique chemistry knowledge. He moved to the mountains up in Georgia, and started getting algae growing on the side of his house. So he developed a long term mold resistant coating that would stick to vinyl and give him many years of resistance performance,
40:00 – Today, a lot of kids are growing up in really toxic environments. It's affecting their cognitive development while impacting their learning disabilities. These mycotoxins have been linked to childhood autism as well. It was a blessing to be able to grow up and have access to outside and clean air.
54:15 – Final...