Description

Without CONTENT, we have nothing to share with our communities, clients, and prospects. Sometimes it can be daunting to figure out what do I post? How should I get it out there? Our guest on this episode felt that way... After she figured it out, she found herself counseling people on how she did it, so she decided to put it all in a book!

Having a framework for how to develop your content takes out the guesswork. A viewer as we broadcast this live even said he can use this framework for his song writing.

Our guest...

• Melanie Deziel
  
  Chief Content Officer - LinkedIn | Twitter | YouTube | Facebook
  

  Melanie is the founder and Chief Content Officer of StoryFuel, the author of “The Content Fuel Framework: How to Generate Unlimited Story ideas,” and an international keynote speaker recognized as one of the world's leading experts in native advertising and branded content. 

  
  As a speaker, she's taught marketers around the globe to brainstorm better, think like journalists and tell better brand stories. She is a member of the National Speakers Association, and has graced the stages of industry-leading events like Content Marketing World, Native Ad Days, Social Media Marketing World, Inbound, SXSW, and more.

We also spoke about how to market at at time when the world is going through a crisis (or two) -- she provided some really valuable tips for us as we navigate the challenging waters we're all going through.

If you'd like to see the video, check it out on YouTube. 

We are "Making a Marketer"... in all ways. Check out EPISODE 57 -- and please take a minute to subscribe, rate, & review us on iTunes -- https://bit.ly/mamITuneNEW. Get each ep. when it drops!

::: This episode is sponsored by Powers of Marketing - emPOWERing strategic communication :::