Description

Levelling The Playing Field

In this episode, Scott interviews Mike Blackburn, one of the founders of Combined Building Suppliers Co-operative (CBS), who joined us for an insightful conversation.

Here what you will discover in this episode of the Marketing 4 Business Podcast:

• Mike's MBA background helped him analyze the property market, leading to CBS's formation, which boasts over 1,000 shareholders and is a major building materials buyer in New Zealand.
• CBS has delivered significant savings to shareholders and has room for growth in the construction industry.
• Joining a co-op is beneficial, especially in tough economic times, providing a strong support network.
• Challenges in the construction industry, like supply chain constraints and inflation, may lead to a decline in the coming year.
• Adaptation to market changes is crucial, especially for homeowners and builders dealing with repairs and rebuilding.
• Success in construction requires hard work, client relationships, and tailored marketing for different target markets.
• The construction industry values mindset, peer groups, and open communication.
• CBS's success stems from suitable business partners, hard work, market understanding, and continuous evolution.

This conversation underscores the significance of robust relationships, adaptability, and collective bargaining via cooperatives like CBS.

Ready to accelerate your business’s growth and stand out from the competition? Don’t miss this insightful episode of the Marketing 4 Business podcast. 

Have fun and enjoy listening, learning, and taking action from this podcast! 

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