What are some email subject line best practices? What are the things you should and shouldn't do when it comes to crafting the perfect email subject line? I often see entrepreneurs using urgency and depersonalized language in their subject lines, which can be a huge deterrent for your ideal client on the other end of the email. When I was putting together this episode, I started writing down the main points I wanted to cover for you and ended up coming up with six different practices I want you to follow. We talk about:
