Mike D's Ecommerce Pitboss Top Tips
- Don't be caught up worrying where people are buying your product. Customers will purchase the product they want the way they're most comfortable. Don't interfere with that. You may be making a smaller margin with a wholesale purchase, but you are still making a margin.
- Meet customers where they are, not where you want them to be. A sale is a sale.
- Instead, focus on expanding availability and options for the customer. Give them as many options for engaging with your brand as is sustainable.
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What is Headless Commerce? Shogun explains.
Mentioned in this episode:
Triple Whale - Whale Mail
