After generating over $50M in attributable email revenue, Chase Dimond shows you easy ways to make $100 every time you send an email.
Elements of a Winning Email
- Easy to identify the logo and know who is sending the email
- All the images look like they were part of the same photoshoot
- Well written copy (less words are more)
- Live text will scale to the device, making emails more accessible and easier to read across devices
- Target your emails to one ideal customer profile
- Have a 1A and 1B offer where the main call to action is a sale, and the secondary action is entering into a giveaway.
- Be predictable like a late night TV show
Additional Resources
Mentioned in this episode:
Triple Whale - Whale Mail
