Stan and Eileen from Ramstead Ranch in Washington State sit down with host John Haskell to discuss the challenges of scaling a direct-to-consumer business, particularly in fulfillment.
In part 1 of this conversation, they share how, after doubling their budget for paid advertising, they increased sales from $600,000 to $1.2 million within a year, leading to a fulfillment bottleneck. Faced with team members struggling to keep up with orders, they implemented Scrum, an agile operating system, to streamline their processes. This led to a significant reduction in work hours while maintaining an increased order volume, demonstrating the effectiveness of Scrum in improving efficiency and team collaboration.
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