Libsyn.com Podcasting Stats from 1.9 Billion to 2.6 Billion downloads
1.9 Billion in 2013
2.5 Billion in 2014
8 Million daily audience requests for podcast during the fourth quarter of 2014
Unique monthly audience members continued to grow to 41 million individuals in 2014 versus 25 million at the beginning of 2013, marking another milestone achievement
That represents a 37% increase in annual download requests.
The accelerated growth for podcast audience engagement continues with more podcasts being distributed to Mobile devices. Of the 2.6 billion downloads, over 1.6 billion (63%) were requested from Mobile devices, with a 5.4 to 1 ratio for iOS versus Android. At the end of 2014 the WTF with Marc Maron app for iOS, Android and Windows Phone 8 had been downloaded by over 225,000 unique user accounts.
New Podcasters
Over 22,000 podcast shows use the Libsyn Network for distribution and monetization services for over 2.1 million unique, active episodes. New account sign-ups are also at an all-time high with the addition of over 2,300 new shows already in 2015.
35% of Cell Phone Users have connected it to their car to listen
33% of people (approximately 89 Million) have listened to a podcast
55% of people consume podcasts on their smart phone
17% of the US listen to podcasts on a monthly basis (46 million Americans)
10% of people 12+ have listened to podcast in a last week. (27 million Americans)
Of the 10% who listen to podcasts, 23% listen to three, 22% listen to 2, 17% listen to four or five, and 15% listen to eleven or more (averaged 6 per week)
45% percent of podcast listeners have a college degree (compared to 33% of the total...
