Is Google price-fixing? Does Google’s algorithm control your ad spend?
Watch this video as John Moran uncovers the truth behind Smart Bidding. Learn strategies to improve your advertising performance!
Key insights include:
- How Smart Bidding might be favoring warm traffic over cold, affecting your new customer acquisition
- Why manual bidding could potentially unlock better performance and reach
- How Google determines when and how to bid based on advertisers' goals and targets
- The surprising reason behind dwindling in-app performance
- How to potentially bring RLSA back into play for improved results
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👉 Join our You vs. Google Mastermind to get exclusive access to weekly calls and Q&A sessions, insider resources and training, and a private Slack group: https://youvsgoogle.com/
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