Are you looking for practical tips on campaign structure, budget allocation, and audience segmentation?
In this video, our Meta Ads Account Manager, Nick Ewing, shares top-of-the-funnel traffic strategies that will help you improve your campaign performance.
Watch this video to learn:
- How to allocate budget across different funnel stages (top, middle, bottom) and campaign types
- Specific audience targeting strategies for more precise and effective ad delivery
- How to structure campaigns to avoid audience overlap and manage ad frequency
- Creative approaches for different funnel stages, including carousel ads and dynamic product ads
👉 Want to increase your visibility and attract new customers through Meta Ads? Go to https://sol8.com/meta-ads-management/
0:00 - Intro
1:37 - The 3 top-of-the-funnel campaigns, including audience targeting and exclusions
2:34 - Audience segmentation and creative approaches
4:58 - How dynamic product ad campaigns fit into the overall marketing strategy
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