In our latest Strange(r) Coordinates interview, we sat down with Kelly Colbert, fractional CMO for the Humane Society, to explore how brand strategy works when your goal is purpose, not profit. From her days at Anthem to leading communications for one of the world’s top animal welfare organizations, Kelly shares insights on authenticity, empathy, and storytelling that connects hearts as much as minds.
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https://www.linkedin.com/in/kellycolbert/
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Credits
Show art & design by Chris Allen
Editing by Steph George
Marketing by Billy Silverman
Episode music by Blue Dot Sessions
Video editing by Patrick Elmore: https://www.patrickelmore.co/