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Description

“Only through storytelling that we connect… As humans, we process emotion differently. We process emotion faster and we justify it with logic.” – Gabrielle Dolan

In today’s episode of Tactical Friday, Gabrielle Dolan poses the question. “Do people understand what you’re trying to say?”. As leaders, entrepreneurs, and people of influence, we have to effectively deliver our message to audiences in order for them to buy into our brand.  Gabrielle shares great tips on how to get started and how we can be successful at storytelling in business.

[00:01 - 01:15] Opening Segment

[01:16 - 11:50] The Connection of Personal Story to the Business Message

[11:51 - 13:35] Closing Segment

Key Quote:

“Whether you're leading a team, whether you're talking to salespeople, whether you're trying to grow your business, whether you're trying to get funding or whatever it is when you're communicating that really understand it.” – Gabrielle Dolan

 

Connect with Gabrielle

Learn more about Gabrielle through her website Facebook, Twitter, LinkedIn, YouTube, and Instagram! Check out her 7 Day Storytelling Starter Kit and begin crafting stories for your business now!

Resources Mentioned:

Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller

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