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Description

So many membership owners live in fear of their members cancelling.

It kind of makes sense, because the goal of a membership site is to retain its members for as long as possible and so when someone leaves - whatever the reason - it's hard not to see that as a negative.

However when a member cancels, it doesn't have to be the end of the road.

In this podcast I talk about why cancellations don't mean it's all over, and how implementing a 'win-back' strategy is essential for getting lapsed and cancelled members to return.

In this episode you'll learn: