As genomics technologies continue to evolve, the need for interpreting consumers’ genetics is increasing. Thus, the role of consumers' genetics in the nutraceutical industry could quickly become more prominent.
As consumers are learning more about the need for a personalised nutrition approach to achieve optimal health, Rachel Clarkson, specialist dietitian at The DNA Dietitian, joined me to share her passion and knowledge about the nutrigenomics market.
Tune in to hear more about:
- How personalised nutrition is important for ensuring each person is living at their optimal health
- Consumers' perspective on wants and needs – what are they looking to achieve by taking a personalised nutrition approach
- How market demand around personalised nutrition market demand has increased in the past years, months and through COVID-19
- Most common reasons that lead consumers to consider personalised nutrition
- Things industry players active in the personalised nutrition space should consider when introducing new products and solutions to the market
- Technologies that are helpful in fast-tracking personalised nutrition recommendations and whitespace to be addressed by the industry
- Insights on how Rachel uses her expertise to support tech companies and practitioners in the space of personalised nutrition
