It’s easy to be captivated by the dazzling glow of AI. Sky-high valuations, relentless acquisitions, and the promise of investor cash are drawing in a swarm of hungry tech moths. But what’s really fueling this blaze? What forms the wax that keeps this light alive, and are we overlooking the real AI winners?
Today, we uncover the hidden power behind the AI boom.
Also in this episode: we’ll look to the past to uncover what the future holds for Category Design, and we’ll take a sharp look at Europe’s unicorns to explore what they reveal about exclusion in tech.
What to look forward to:
00:33 The Quiet Category Power Beneath the AI Boom
11:08 Unicorns and the Glass Ceiling – Europe’s 2025 Tech Reality Check
17:17 Category Design's future
There is more information on how to design your category on our blog
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