Description

Starting your own practice isn’t something they teach in law school. Join me as I sit down with legal professionals to hear firsthand accounts of just how they did it.  

In this episode, Neil and Joe discuss:

• The power of education in marketing and advertising. 
• Building your preeminence in your field. 
• The difference between scale and growth. 
• Re-architecting for the future. 

Key Takeaways:

• You can’t beat your competition by copying (or attempting to copy) them. It doesn’t work. 
• People don’t buy from you because they understand what you are doing. They buy from you because they feel understood. 
• Sweat equity will only get you so far - it is not scalable. 
• Scale is what happens when you re-architect your business to support the growth. 

"Education is the thing that makes marketing and advertising campaigns." —  Joe DeMaria

Get in touch with Joe DeMaria

Website: https://www.teachtoscale.com/ 

Office Hours: https://www.teachtoscale.com/try-office-hours/

Instagram: https://www.instagram.com/teachtoscale/ 

Facebook: https://www.facebook.com/teachtoscale 

LinkedIn: https://www.linkedin.com/in/thejoedemaria/ 

Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!

Get in touch with Sam:

• MLA Website
• LawyerClub
• Purchase Sam’s book
• The Law Entrepreneur website
• My Legal Academy Youtube
• My Legal Academy LinkedIn
• My Legal Academy Facebook Page
• My Legal Academy Instagram

Thank you to our sponsors!

• Spotlight Branding - A legal marketing company that works with solo and small law firms to increase referrals. Go to https://confirm.spotlightbranding.com/tle/ for a better way to market your law practice. 
• Ruby Receptionist - Virtual receptionist & live call services that will help you grow your office (and save money), one call at a time - to learn more, go to