Description

When people talk about pursuing the American Dream, they often aspire to business ownership. However, as many of you already know, owning a business is much more than a fleeting aspiration: you have to be open to expert insight from outside advisors and be willing to put in long, thankless hours away from your family on the quest towards long-term success.

In this episode of unsuitable, we’re joined by Austin Black, co-owner of William & Grant Design. Like many of you, Austin was driven to leave a very successful career in corporate America to start his own venture. We discuss why Austin chose to leave corporate America, what challenges he faced during the startup process, and the lessons he’s learned over the years.

Want to be Your Own Boss?

Austin left corporate America with no clients, no capital, and no business management experience... However, he felt a strong desire to be his own boss, so he found a partner and they asked for guidance.

If you are preparing to take the plunge into business ownership, or recently have, this episode will teach you:

• How to keep overhead and marketing costs low while you’re in the startup phase (so you don’t become another failed business statistic).
• Why don’t need to know everything about running a business to start a business, but you do need to be willing to learn or ask for professional guidance.
• Why small businesses need to act like big businesses, if they want to grow

If you liked this episode of unsuitable on Rea Radio, let us know by hitting the like button or by sharing it with your followers on social media. You can also use #ReaRadio to join the conversation on Facebook and Twitter, and you can watch the podcast in action on the Rea & Associates YouTube channel. We’ve also included access to additional resources on our webpage at www.reacpa.com