A trailblazer in sustainability for over 25 years, Will Richardson has dedicated his career to driving meaningful, measurable progress for people and planet. As part of the senior leadership team at 51 to Carbon Zero, Will is focused on accelerating the world’s transition to a net zero economy—helping leading organisations turn sustainability ambition into accountable action.
At 51 to Carbon Zero, Will and his team empower global brands to navigate the complexities of decarbonisation with clarity, precision, and confidence. The organisation’s intelligent platform combines best-in-class measurement, strategic planning, and transparent governance, enabling businesses to move beyond pledges toward verified performance. Together, the expert advisory team and data-driven technology deliver transformation that strengthens brand trust, engages employees, and drives long-term value creation.
Before joining 51 to Carbon Zero, Will founded Green Element Group, where he pioneered the integration of environmental consultancy and carbon accounting technology to make sustainability strategies accessible, transparent, and commercially sound. Under his leadership, Green Element became the first UK-based environmental consultancy certified as a B Corp, twice recognised among the Top 50 sustainability consultancies, and established itself as a global innovator in carbon management solutions.
Beyond boardrooms and platforms, Will remains committed to inspiring action across industries and communities. As co-host of the Sustainability Solved podcast, he engages global innovators and changemakers to share practical, evidence-based strategies that demystify climate action for every organisation.
Will’s mission—aligned with 51 to Carbon Zero’s vision—is clear: to empower businesses to thrive by making sustainability measurable, manageable, and meaningful.
