Voiceover: Made in the UK for MSPs around the world. This is Paul Green’s MSP Marketing Podcast.
Paul Green: Got another cracker for you this week. Here’s what’s coming up.
James Cust: And we’ll be able to see real live data about their estate, and see an overview of devices which are in warranty, get the idea of the proportion of their estate, which ultimately is unprotected.
Paul Green: We’re also going to be talking about something called an impact box. It’s a bunch of stuff that you send to them in the post to push them over the edge. And I’ll be answering your question about how to prioritise what’s most important every day.
Voiceover: Paul Green’s MSP Marketing Podcast.
Paul Green: I want to start today by talking about hassle buckets. I believe that every single one of us has a hassle bucket inside our head. So what’s a hassle bucket? Well, it’s a measure for how much hassle, how much grief and stress we can deal with at any one time.
Paul Green: And some people’s buckets are very deep. They can take enormous amounts of hassle before their bucket overflows and they run into problems. Other people’s buckets are more shallow. I don’t believe that you’re born with a s...