In this week’s episode
- If you want to make your marketing 10x easier, you need to pick a vertical or niche to target. Many MSPs have a vertical that sits alongside their general business. In today’s podcast, Paul tells you the easy way to pick a vertical, and how to dip your toe in to see if it’s the right vertical for you
- Also on the show this week, when you should and shouldn’t hand over your marketing to an agency
- Plus – what are your personal goals? How does your business help you get to those goals? How are your goals changing over time? Paul’s special guest this week is an MSP owner talking about stretching yourself to achieve what you really want
Show notes
