In this LevelUp episode, Melissa Zeloof sits down with Chirag Ambwani, SVP Gaming & Entertainment at Sensor Tower, to discuss the data of LiveOps - how to measure them, their effect on games' long-term success, and how developers can use their LiveOps data to make better, more profitable games.
Chapters
- (00:00:00) - Interview
- (00:00:29) - Stumbling Into the Game Industry
- (00:03:06) - Sensor Tower
- (00:04:56) - Sunstar on LiveOps & the
- (00:08:49) - Do Studios Over Focus on Monetization?
- (00:11:46) - How to Market Your Game to a Consumer
- (00:13:46) - First-Time User Experience
- (00:18:39) - What's A B Testing in LiveOps?
- (00:21:30) - Can We Predict Player Behavior in Game?
- (00:24:16) - Predictive Analytics in Game Development
- (00:26:32) - Top Executives: Live-O-S
- (00:30:14) - How to Keep Your Game Fun Long Term
