Ashish Agarwal, CMO at Kin Insurance (previously with Prosper), joins Dan Marks to discuss leaning in with strong analytics, customer, and commercial orientation and building a talented team to drive results. Some of the points we highlight in this episode are:
- Ashish’s background and progression through roles at Capital One, Remitly, Prosper, and now, Kin
- Observations on growth drivers and current consumer behavior from the FinTech perspective
- How the interest rate environment affects the marketplace
- How to use data and insights to inform marketing strategy
- Lessons learned from recent changes in consumer behavior and preferences
- How Brand and Performance disciplines in marketing work together to drive results
- Advice Ashish would give his younger self
