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#77 - INTERVIEW: Kelly Cooper, Director of Growth Marketing at Moz

Back on Episode #16 we did an SEO Crash Course, a quick bird's eye view of the subject. But it's important enough that I wanted to return to the subject. So I went out and found an expert: Kelly Cooper, Director of Growth Marketing at Moz. Tune in to get answers to the follwing: 

• What is SEO?


• Why is it important? 


• How exactly does SEO work?


• What are some "low effort, high impact" things I can do to start winning the Google game?

IMPORTANT LINKS:

• Google's Page Speed Insights


• Google's Mobile Friendly Optimization


• Moz - Check Your Local Online Presence Tool


• Moz - Local


• Moz - Keyword Explorer


• Moz - Homepage (to see all of the services they offer)

I hope this episode helps you get your SEO strategy off the ground. Reach out with any questions. Already Kelly and I are planning a Round Two later this fall. 

chip@chipklose.com

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