Summary
In this episode of the Growth Focus podcast, Gary Lafferty interviews Russ Badgett, co-founder and president of Radiant Hub. They discuss Russ's journey from a corporate career to entrepreneurship, the challenges faced during the pandemic, and how Radiant Hub differentiates itself in the crowded Salesforce consultancy market. Russ shares insights on building relationships, strategic alliances, and the importance of exit planning. He emphasizes the need for setting proper expectations with clients and the value of slowing down to build a solid foundation for business growth.
Takeaways
Russ transitioned from a corporate career to entrepreneurship driven by a desire for upward mobility.
The pandemic forced Radiant Hub to slow down and build a solid foundation before launching operations.
Complimentary discovery workshops help set proper expectations with clients from the start.
Building relationships in the nonprofit sector is crucial for success.
Staying ahead in the Salesforce ecosystem requires early adoption of new products and services.
Strategic alliances with Salesforce account executives are key to growth.
Shortening the sales cycle involves aligning with decision-makers and setting clear expectations.
Exit planning should be a priority from the start of the business journey.
Trusting hired leaders is essential for a successful exit strategy.
Reflecting on past experiences can guide future business decisions.
