In this episode, Emily Lindley shares three tips for landscaping companies to put a focus on their organic social media presence. She shares tips for planning out content, securing your account, and also ideas for content that will appeal to your clients.
⭐️⭐️⭐️⭐️⭐️ Leave a Review for the Grow Show!
️⭐️⭐️⭐️⭐️⭐️ Subscribe to Our Youtube Channel!
Episode Chapters:
00:00 - Episode Intro
00:32 - The Power of Professional Landscaping
02:34 - The Importance of Organic Social Media
05:00 - Consistency in Social Media Posting
08:43 - Securing Your Social Media Accounts
12:44 - Creating Engaging Content
18:35 - Upcoming Events
Resources:
Virtual Sales Bootcamp
Grunder Landscaping Field Trips
The Grow Group
Grunder Landscaping
Marty Grunder LinkedIn
Stihl
Show Notes:
- Social Media Influences Business Decisions – Emily's personal home building experience showed how impressive social media presence nearly swayed her decision: "It was a little hard for me not to go with them... just the work that they do is so beautiful and they do such a great job of photographing it."
- Social Media as Trust Builder – Strong organic presence provides social proof through client comments and engagement: "Are the clients like raving about them, past clients, raving about them in the comments? It's just that social proof that we're always looking for."
- LinkedIn Offers Best Organic Reach – "You can get a lot of organic traction on LinkedIn still, in ways that it can be harder to on Instagram and Facebook without having some paid ads in the mix."
- Consistency Over Frequency – Better to post 3 times per week consistently than post daily for a week then disappear for two weeks. "You do need to have some consistency there."
