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I invited Jim Cairns, VP of Marketing and Business Development for Spanlink Communications to talk about unified communications in a Cisco IP telephony environment. Spanlink was just designated by Cisco with their Master Unified Communications Specialization which recognizes an elite group of Cisco channel partners who have the most in-depth technology skills built on a track record of customer success in selling, deploying and supporting sophisticated Cisco Unified Communication solutions. Clearly Spanlink sees a lot of Cisco UC deployments and since we don't hear much about custom or complete business solutions built on Cisco UC, I wanted to find out what Spanlink customers are building. You will be surprised by what you hear, like I was. Enjoy Nick