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Description

Lisa Sasevich joins us to talk about how your book can lead people to an existing part of your conversion path, for example a webinar. By pre-disposing people to want to do business with you and setting the context of the next step in your book, you can boost your sales and dramatically improve the effectiveness of your campaign.

LINKS

BoostYourSalesBook.com

Show notes: 90minutebooks.com/podcast/005

Titles & Outline Workshops: 90MinuteBooks.com/Workshops

Ready to get started: 90MinuteBooks.com

Interview Shows: 90-Minute Books Author Interviews

Questions/Feedback: Send us an email

Extra Credit Listening: MoreCheeseLessWhiskers.com