The first thing to do when the business is looking for social media privacy is to look at what the particular platform asks the user to provide before using the platform. The truth about social media platforms is that each one. Asks for you and different information. This difference in information is what makes a social network. Privacy friendly or privacy unfriendly. The truth about most private message major social networks is that they are made without the user's privacy in mind. This means that the social networks are not well made because they rely on advertising to make their money. Therefore, they cannot change the structure of their website because they have run too long with their current monetization model for them to change their website would effectively close of business. Therefore, a person should not expect a social media business to make the changes necessary to provide the privacy that the user may and should want.
Not only does the user have to worry about the social network revealing information about the user itself. These are also has to worry about who they trust with their information. There are many applications on the social networks that grab information from a user's profile. This information could be used in a variety of ways, including target marketing. This target marketing is based off the interests and information that the application pulls from the profile. This means that the advertisements that are shown to the user are highly targeted for that person which increases their likelihood of buying that product or service. This means that a user they spend more money on the social media system. Therefore, privacy can save a person a lot of money as they will not be tempted into buying something that they would normally be predisposed to buying.
