Adam has been on the podcast before, but on that occasion he was talking about his life as a freelancer, not as the owner of a SaaS app! He\'s founded a company called \'Split Hero\' which is laser focussed upon one thing - split testing your WordPress website pages and gain meaningful data back about which one wins! Hang on a minute though... what is a \'split test\'? Well, I\'m glad you asked...
