Most small agencies at some point experience the sinking feeling of losing a whale client or seeing a sudden sharp reduction in revenue.

 

When you get that kind of news, what do you do?

 

That's what Chip and Gini discuss on this week's episode — especially for agencies that may not have an active pipeline of prospects in place.

 

Ramping up revenue quickly means focusing on the right things and not wasting time on tactics that will only pay off in the long-term (if ever).