Jeremy Davis is no ordinary dad! On top of working a full-time job and helping his kids with their homework, activities, etc, he runs his lucrative custom cake business, Designed By Daddy Custom Cakery, from his home in Charlotte, MI.
But that's not all. Last year, Jeremy went from being a longtime fan of Food Network competitions to actually participating in one, and then winning it! Then he appeared on Good Morning America, and now he will be back on the Food Network in a couple weeks (March 1st, 2021) for another baking contest.
Unlike most people, marketing his business was the easy part. The hard part was learning how to bake and decorate cakes, since his wife did "all the cooking" in their family, and he calls his former self a "horrible artist".
If you want to learn how to build a strong social media presence, you won't want to miss this one. Jeremy breaks down Instagram's algorithm, and also describes how he used local Facebook groups to build a following quickly.
In addition to sharing an effective social media strategy and giving us a behind-the-scenes look at what it's like to be on the Food Network, Jeremy talked about cake pricing, dealing with customers, and why he thinks men usually don't decorate cakes!
Designed By Daddy Custom Cakery (Instagram | Facebook)
Food Network Girl Scout Cookie Championship (local media coverage)
Good Morning America Business Contest (and results)
Food Network Easter Basket Challenge (Premieres March 1st, 2021)
Learn cake decorating:
Equipment:
Get full show notes and transcript here: https://forrager.com/podcast/28
