In this episode, Terri discusses the critical importance of understanding and optimizing the patient journey to increase retention, revenue, and practice growth. She emphasizes the need for clear systems, effective communication, and strategic sales training to build trust and loyalty.
Key Topics - The five stages of the patient journey: discovery, booking, consultation, treatment plan, retention and referrals
- Importance of clear communication and fast response times
- How to differentiate your practice in a competitive market
- The role of sales training in aesthetic medicine
- Strategies for increasing patient retention and lifetime value
