ποΈ Episode 57 β Baker Leavitt: The Strategist Behind Black Rifle Coffee's Bold Rise πΊπΈβοΈπ¦ πΌπ₯
In this no-holds-barred episode of Tuxes & Tomahawks, we sit down with Baker Leavitt β the sharp-shooting π€ , relationship-building π€, strategy-wielding π§ Director of Strategic Relations at Black Rifle Coffee Company. If you've ever wondered who helps steer the brand that fuels America's warriors and patriots βοΈπ£ β look no further.
Baker doesn't just connect dots β he builds alliances that move mountains β°οΈ. From cutting-edge collabs π§’ to veteran-driven missions π―, Baker has helped expand Black Rifle from a bold coffee brand to a cultural force πΊπΈβοΈ.
An advocate for SmokelessVets, KillCliff, and a BitCoin guy, Baker lays down his expertise.
π₯ In this high-octane convo, we cover:
How Baker fuels BRCC's mission one handshake at a time π€π₯
His past ventures: CrossFit branding ποΈββοΈ, sports recovery drinks π§, and outdoor storytelling π¦πΈ
What it takes to keep a brand authentic in a world of filters and fluff ππ§’
Why freedom, grit, and loyalty never go out of style π¦ π«‘
Whether he's in the boardroom πΌ, in the woods π², or on the ground building veteran connections πΊπΈ, Baker Leavitt is a force β and this episode pulls no punches.
π§ Lock in for Episode 57 of Tuxes & Tomahawks β where strategy meets soul, coffee meets country, and every story hits like a double shot of BRCC's boldest brew. πβοΈπΊπΈ