A major milestone in your organization is the perfect time to take stock of what you’ve achieved and chart a path for the future. In this episode, Melissa interviews President & CEO of Texas Organ Sharing Alliance Joe Nespral and TOSA’s Director of Communications Casey Casseb, to discuss celebrating 50 years of their organization’s important work in organ donation.
About Joe:
Joseph Nespral, MD, CPTC is the President & CEO of Texas Organ Sharing Alliance. Joe has been with TOSA since July 1997 and was promoted to CEO in October 2016. Joe has an extensive background in Organ Procurement Organization leadership in operations, restructuring, policy analysis, business development and quality improvement.
About Casey:
Casey Casseb has been creating and executing creative marketing, media, and events for unique brands for over 20 years. She has experience collaborating with Fortune 500 brands and is a strong advocate for personalized, committed, and exceptional service to all clients, both internal and external. Currently, she serves as the Texas Organ Sharing Alliance’s Director of Communications.
Topics covered:
Joe and Casey's career milestone moments
Celebrating TOSA’s 50th anniversary
Organ donation myths and misconceptions
Joe and Casey’s favorite TOSA memories
Insights on communicating sensitive topics
Resources mentioned:
"Latinas in Public Relations: Shaping Communications, Communities, and Culture"
"Smart Talk: Public Relations Essentials All Pros Should Know"
