Season finale! Listen in as Melissa wraps up season five by passing the mic to Melissa Monroe-Young, APR to speak on transitioning careers from journalism to public relations.
About Melissa: Melissa has worked as a journalist for over 15 years and transitioned into PR in 2008. She works in the Marketing & Strategic Communications team at Northwest Vista College and stays busy in her community and with her family.
Topics covered:
- Making the transition from journalism to public relations
- The benefits of accreditation
- Misconceptions about journalists and PR professionals
- Advice for young communications professionals
Actions to take:
- Get involved in a trade association
- Dig deep to find the best stories and make them newsworthy
- Take a course on journalism to strengthen your PR skills
- Get the education you need
- Get rid of the spin
Resources mentioned:
- Smart Talk: Public Relations Essentials All Pros Should Know: https://www.mvw360.com/book
- National Association of Black Journalists: https://nabjonline.org/
- National Association of Hispanic Journalists: https://nahj.org/
- Public Relations Society of America: https://www.prsa.org/
- AP Stylebook: https://www.apstylebook.com/
- MVW Communications: https://www.mvw360.com/
- PR Pro Gear: https://www.prgearshop.com/