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Welcome back to another powerful episode of the Dear BLK CEO Podcast.

In today’s episode, we are joined by a special guest known and recognized internationally as the “Entrepreneurs CFO” , his name is Perry Jeffries III. He is the president of Diamond Equity advisors. Perry and his team specialize in Consulting six and seven-figure entrepreneurs that are trying to figure out how to create wealth through their businesses. They are one of the few firms across the globe that hold a certified profit first professional certification. 

Let’s dig in and learn more about Perry’s inspiring story of how he builds his business and legacy.

[00:01 – 05:44] Opening Segment

• Before we get into the episode today, I want you to know that you can gain the security, ownership, and time Freedom You Want by building a business around a solution that only you can provide. 
• • Head over to karlsona.com/giftassessment to download the free quiz that will help you figure out what you're uniquely qualified to do.
• I introduce the guest, Perry Jeffries.
• Perry shares his background and how he was raised.

[05:45 – 16:00] The Start of Entrepreneurship Journey

• Perry’s first introduction to entrepreneurship journey.
• Perry shares the story of when he lost his job in the corporate world.
• The psychology and mindset shift of entrepreneurship.
• Be the most valuable and impactful to the marketplace by helping those entrepreneurs to get in gear.
• Perry breaks down what CFO means.
• Fractional CFO.

[16:01 – 25:33] Build Your Business and Create Legacy 

• Perry defines what wealth is.
• Why W2 job is not the most efficient way to create wealth.
• The holistic view of wealth.
• Statistical standpoint.
• If you are a black business owner looking to grow your revenue, listen up. There is a major revenue-generating opportunity for you, and The Kas company is here to help you secure the bag. The Kas Company is a black-owned alliance agency specializing in finding and brokering partnerships between black-owned companies and big brands looking to diversify their supply chains.
• • See the link below to book your free consultation today.
• The difference between hustle and business.
• • You can pass a business onto your kids, but it has to be structured the right way.
• The key to entrepreneurship piece.
• • You have to build a business, knowing that you're going to pass away one day.

[25:34 – 39:00] The Value of Team

• The origins of Diamond equity advisors.
• Fully licensed investment advisory firm.
• A home for entrepreneurs and small business owners.
• What you will get from working with diamond equity advisors.
• • A team of entrepreneurs.
• Build up the systems.
• The market customers of Diamond Equity Advisors
• • Five indicator issues.
• The products of Diamond Equity Advisors.
• The Kash flow club.
• Create the entrepreneurial ecosystem.
• How to connect with Perry.
• • See links below.
• Perry shares one key takeaway.
• • The value of a team
• Who is one black CEO in your network that you think would be influential and a good fit for the Dear Black CEO Podcast?
• • Donna James

[39:01 – 44:02] Random Round

• Who’s going to the playoff this year in the basketball league?
• • Team LeBron.
• What's one negative stereotype associated with Black Culture that you feel just to do away with?
• • The flashiness.
• What's your favorite strategy or loophole towards creating generational wealth?
• • Create assets that generate income and get more assets.
• Final words from me.

Tweetable Quotes:

“When it comes to the wealth piece, we have to look holistically; it’s not just about the financial freedom but also the time freedom.” –  Perry Jeffries.

“You have to build a business, knowing that you're going to pass away one day.” –  Perry Jeffries.

“We got to work with each other and build with each other.” – Perry Jeffries.

“you can't go about this entrepreneurship thinking that you are going to do this by yourself; you’re going to have to have a team.” – Perry Jeffries.

Find out more and connect with Perry on Instagram, LinkedIn and his business page https://www.perryjeffries.com/. You can also visit www.THEKASHFLOWCLUB.com to join the club.

LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family.

Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program.

You don’t have to be anyone other than who you are to be a world-class CEO!