Thrive in the competitive salon industry by implementing these five effective strategies to make a significant impact. From reaching and attracting your audience to building trust among clients, these strategies can help drive salon success to a win-win social media marketing formula. Join Ambrosia Carey and Drea Lecher as they reveal these top 5 best practices.
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Key Take-Aways:
1. Archive all content in a shared folder for your salon page.
2. Post regularly w/ local & geo hashtags w/ a posting cycle.
3. Quality of information is more important than the quality of your grid.
4. Weekly or monthly showcase or features: team member, philosophy, product, fun facts, what makes your salon unique.
5. There is a line between being funny & being professional. Be careful of what you share with clients on social media.
6. Host giveaways & competitions to get new & existing clients involved.
7. Take advantage of UGC, user generated content. Follow clients to reuse or ask your clients to take a selfie.
Thanks to our Sponosor:
Pharmagel:
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