Todd Heitner, Founder of Apartment Investor Pro, Shares His Expertise On:
- Why you need to be producing content
- What having a free resource on your site does for you
- The role your website plays in your content marketing
- How your podcast works along with your website
- The marketing funnel – what it is and how it works in connection with potential investors
- How to manage your email marketing
- Your CRM – what it is, how to use it and which one to use
- The power of your content in lowering investor resistance
- A comparison of investor websites – do's and don'ts
- How to quickly discover which platform a website is built on
- Your different options for creating your investor site – pros and cons of each method
