In this episode, Cheryl and Diana discuss:
- The two best platforms to post your videos on
- Be consistent and keep the momentum
- Managing videos is time-consuming
- The most important ingredient in videos
Key Takeaways:
- YouTube and TikTok are the two best platforms if you want your video to last for a long time and be more searchable on google. This is especially true with YouTube since Google owns it and so whatever you search, google will always prioritize YouTube.
- Keep the momentum going, be consistent. Consistency breeds results and being inconsistent is in a way a kind of consistency in itself that will affect your content negatively.
- Managing videos is a full-time job. It’s not that it’s hard work, but it can be very time-consuming. Consider hiring somebody for that job so that you can spend your time working inside your zone of genius.
- The energy from which you create determines your creation. People will forget everything that you teach them, but they will never forget how you made them feel. They will never forget your energy. Energy carries everything.
“Video is king but distribution is queen and she wears the pants.” — Diana Castro
Connect with Diana Castro:
Website: https://www.forproductions.com/
Facebook: http://www.facebook.com/ForProductionsLlc
Instagram: https://www.instagram.com/forproductions/
LinkedIn: https://www.linkedin.com/in/diana-castro-36280373?trk=hp-identity-photo
Vimeo: https://vimeo.com/forproductions
YouTube: https://www.youtube.com/channel/UCsCXfwI228zhZuEQY7v9Byw
Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9lZWRmOTAwL3BvZGNhc3QvcnNz
Get in Touch with Cheryl:
Website: www.cherylknows.com
YouTube: https://www.youtube.com/channel/UCwvWKXBC6fKn1dLGY11hxIg
Facebook: https://www.facebook.com/dynamiteproductionsinc
LinkedIn: https://www.linkedin.com/in/cherylknowlton/
Show notes by Podcastologist: Justine Talla
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.