In this episode, Cheryl and Ginni Field discuss:
- Patience is the number one
- Creating a team with different skills
- Disconnecting yourself from profit
- The true reward of serving seniors
Key Takeaways:
- When dealing with older clients, you have to be willing to wait a long time to close the deal, don’t rush them.
- Have a bunch of team members with different specialties that you could refer them to: Elder Law or Elder Care Attorneys, Financial Planners, and a company that specializes in helping the seniors move and declutter.
- If you don’t have the bandwidth to have deep empathy for seniors and an understanding that it’s not about the money, then find another niche because senior business isn’t for you.
- There definitely is a lot of opportunity and potential income for people working in the senior niche, but the greater reward is so much more than that. The work is above and beyond the call of duty but if you have a heart for these people, the true reward is in being able to serve them and feeling good about that.
“When it comes to the senior market place… Be patient, don’t be in a hurry, don’t oversell. Be disconnected from the outcome because it’s more about being of service to the senior than it is about the paycheck you might get at the end.” — Ginni Field
Connect with Ginni Field:
Website: https://www.ginnifield.com/
Instagram: https://www.instagram.com/ginnif/
Facebook: https://www.facebook.com/GinniFieldTrainingAndConsulting
Email: ginni@ginnifield.com
Get in Touch with Cheryl:
Website: www.cherylknows.com
YouTube: https://www.youtube.com/channel/UCwvWKXBC6fKn1dLGY11hxIg
Facebook: https://www.facebook.com/dynamiteproductionsinc
LinkedIn: https://www.linkedin.com/in/cherylknowlton/
Show notes by Podcastologist: Justine Talla
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
