Description

Welcome back to the Empower Her Business Accelerator Podcast! I'm Phillipa Channer, your host. Today, we're continuing our series on measuring success by diving into Key Performance Indicators (KPIs). These essential metrics help entrepreneurs track their business's health, identify areas for growth, and drive strategic decisions.

Episode Summary:
In this episode, we discuss:

• What KPIs are and why they're essential for entrepreneurs.
• Key metrics to track, including:
  • Revenue growth
  • Customer retention rate
  • Customer lifetime value (CLV)
  • Conversion rates
  • Gross profit margin
• Practical tips for using KPIs effectively to set realistic goals and make data-driven decisions.

This episode is packed with actionable insights to help your business thrive!

Timestamps:

• (00:00) Welcome and Series Introduction
• (01:00) What are KPIs?
• (02:00) Revenue Growth: A Vital Metric
• (03:00) Customer Retention Rate: Why It Matters
• (05:00) Understanding Customer Lifetime Value (CLV)
• (08:00) Conversion Rates: Turning Leads into Customers
• (09:00) Gross Profit Margin: Measuring Profitability
• (10:00) How to Use KPIs Effectively
• (11:00) Closing and Next Week's Teaser

Outro:
Thank you for tuning in! Don't forget to like, follow, and subscribe to the podcast. Share it with fellow entrepreneurs who could use these insights. If you're ready to transform your business, check out the Empower Her program. Schedule a one-on-one meeting with me via the link in the show notes. Until next time, keep shining and let KPIs guide your business growth!

Special Announcements and Links:

• Free 30-Hour EmpowerHer Discovery Session: https://channerconsultingllc.hbportal.co/schedule/660da85649ef86002d1790d3
• Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
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