As practitioners, it is important to have a website. It is very difficult for your business to survive long term without a web presence. But — having a website is not black or white. There are some very important things you need to know about in order to take your presence online.
In this episode, Meghan and Braden are going to tell you everything that you need to know to bring your presence online, what you need vs. don’t need when you’re building out your first website, what you should include, the essential pieces for the long-term and short-term of your business, the one exception of why you shouldn’t have a website, and how to make build-it-yourself templates more professional.
Key Takeaways:
[:09] Do practitioners actually need a website for their business?
[1:08] What Meghan and Braden will be discussing today.
[1:25] Welcome back to the Virtual Practice Podcast!
[1:53] What should your website include?
[2:52] Why should you build a website? It will help you build credibility in your marketplace, attract customers through your search engine, and display your services.
[5:15] How do we get a high-quality website on the marketplace that has a low barrier to entry?
[7:55] Red flags to be aware of when you’re building your own pieces with your website.
[8:51] How to make a build-it-yourself template look more professional.
[9:32] Why having a website for your business is so essential in both the short-term and the long-term.
[10:55] The Virtual Practice Podcast’s focus for the next 12 episodes: “How to market your virtual practice.”
[11:31] The three main takeaways that listeners need to know when it comes to building your first website.
[12:55] As long as you have an offer, you need a website.
[13:34] What to look forward to in next week’s episode!
[14:05] Regardless of your background or credentials, if you want to build a practice or business that creates impact and health for others, Meghan and Braden are your team!
Mentioned in This Episode:
For More on the Virtual Practice Podcast:
Visit HealthHives.com/Podcast and join us on Facebook and Instagram @HealthHivesCo.
For future episodes, visit HealthHives.com/Podcast!
Tweetables:
“Absolutely yes; You need a website. There aren’t many businesses that are going to survive long-term without an actual web presence.” — Braden Urquhart
“Your website is basically your online presence; your online storefront that basically allows people to go there anytime, learn about you, how to contact you, what your services are — and it doesn’t have to be crazy.” — Braden Urquhart
“If you’re not being found in search engines, you’re going to lose a lot of business. … If they can’t go ahead and Google you … you’re probably going to lose half of your traffic.” — Braden Urquhart
“If you’re not Googleable … you don’t exist.” — Meghan Walker
“If you’re putting up your website today, think about that one thing you want people to do, and then focus your website and your flow around that.” — Braden Urquhart
“Treat your website as an extension of your business.” — Braden Urquhart
