In running a business, you’re going to have just as many awesome successes as you are going to have failures. Mistakes are simply a part of showing up and taking chances! But — that doesn’t mean we can’t learn from others’ mistakes so we don’t have to make them for ourselves!
In this episode, Meghan and Braden are bringing you their top five marketing mistakes that you might already be making with your marketing. Tune in to learn how you can avoid these top five marketing mistakes and take action today to improve your marketing strategy!
Key Takeaways:
[:09] Does Meghan have any marketing horror stories?
[1:51] Welcome back to the Virtual Practice Podcast!
[2:24] About today’s conversation on the top five marketing mistakes that you might be making!
[2:59] Are you marketing all of the time? This is what you need to consider.
[4:12] Mistake #1: Not knowing who your target audience is.
[5:28] Mistake #2: Busy-work marketing.
[7:20] Mistake #3: Not getting clear on your offer(s).
[9:16] Mistake #4: Not measuring your results.
[11:07] Mistake #5: Not showing up with confidence.
[13:47] The fastest way to develop people’s confidence in you and your product or service.
[14:50] Today’s episode’s top three takeaways.
[15:46] Regardless of your background or credentials, if you want to build a practice or business that creates impact and health for others, Meghan and Braden are your team!
For More on the Virtual Practice Podcast:
Visit HealthHives.com/Podcast and join us on Facebook and Instagram @HealthHivesCo.
For future episodes, visit HealthHives.com/Podcast!
Tweetables:
“You’re always marketing, no matter where you are.” — Braden Urquhart
“You have to know who your target audience is. You’re not going to be everything to everyone. … Pick your target market.” — Meghan Walker
“If you can’t measure [your results], you don’t really know what’s working and what’s not.” — Braden Urquhart
“One of the fastest ways that people can actually develop confidence in you … is by showing up. … If you want to be that trusted authority … you’ve got to show up.” — Meghan Walker
“Know who [you help] and how you help.” — Meghan Walker
“Show up over and over again. … Show up for the people who are looking to you to be a leader.” — Meghan Walker