Episode 48 - Why Do You Fear Making Sales Calls?
Ultimately we are primally adverse to failure because in the past, failure could mean death. So when the chance of failure appears, we often turn the other way and run so as to avoid certain danger. If we want to find success, we must stay and endure and make the calls. It's the only way.
Key Moments:
Why it's so important to embrace text but to be careful with email automation
How getting to the root of why you don't like cold calls can be helpful
Things you can do to warm up the client so you don't have to call cold
Why you need to learn to deal with rejection if you ever hope to be successful
Why you are still in sales if you are only on the candidate side of the equation
How to deal with your feelings that your cost may be too high for the market
Favorite Quote:
"He told me, 'Suky, I told them they need to fire you. You'll never be successful in this industry because you don't know how to sell and you are fearful of rejection.' All of that was true at the time."
Suky Sodhi
Connect with Suky:
I'm Suky an adrenaline junkie who celebrates every single win. I believe we must celebrate and collect all our wins along the way as it fuels forward momentum to ensure we exceed our goals. When we fuel forward momentum, complacency simply can not settle in.
With over 25 years of experience working in the staffing industry, 16 of those working with global recruitment companies, I bring the knowledge and experience of working in 18 countries and successfully navigating through numerous "recession" cycles.
Companies often get so focused on the bottom line that they forget that we are in the "people business". For me, the magic happens when my clients recognize the best way to create a truly sustainable high-performance sales culture is to align both.
Canadian Staffing Industry Summit
