Why does going for a good idea make you miss the opportunities for great ideas? In business having a good idea is often considered a key ingredient for success. However, it is important to remember that a good idea is not the same as a great idea. While a good idea may generate some level of success, a great idea has the possibility to reach your full potential. Focusing on things that are mediocre, or average and don't produce the results you want can only slow down your progress in reaching your goals. But, giving time, energy, and effort to the things that drive results can be a game changer. In this episode, John Kitchens and Gogo Bethke talk about different strategies, insights, and what's working in today's real estate market. They break down decision-making filters in choosing between good and great ideas. Tune in to learn how to spot new opportunities and great ideas, even if it means leaving a good idea behind. What Can Help You: Sunday Planning 168 - 168 is the number of hours each of us has every week to live the life we deserve. Get our Sunday Planning 168 framework to establish the right mindset for the week to let you do what the best in the world you're at! My Growth Score - For a business to thrive, create an effective plan that propels it to move forward. Yet, creating a solid strategy requires you to identify your growth constraints. What is preventing your business from growing? Take our 5-minute Growth Score Assessment and discover which of the 8 xXelerated Growth Factors could hold your business back. Book A Discovery Call - As a leader, you want to have strategies that help your business grow fast. You also want to build a strong team and make big changes that will give you freedom. We want to help get you to where you want to be. John Kitchens is the most sought-after systems and processes coach for real estate agents that want to build a business. Book a call with John Kitchens and transform your business and life! See our best stuff on social: Facebook: https://www.facebook.com/johnkitchenscoach/ Instagram: https://www.instagram.com/johnkitchenscoach YouTube: https://youtube.com/johnkitchenscoach LinkedIn: https://www.linkedin.com/company/johnkitchenscoach